1. Who We Are

PG Data is a conversion rate optimisation and web design agency based in London, United Kingdom. You can contact us at:

• Email: contact@pgdata.co.uk
• Phone: 020 7167 9345

2. What Data We Collect

We may collect the following personal data when you interact with our website or services:

• Contact information — your name and email address when you submit an enquiry or book a call via Calendly.
• Calendar and scheduling data — when you book a call through our Calendly link, Calendly collects your name, email address, and availability. This is handled by Calendly under their own privacy policy.
• Usage data — anonymous data about how visitors interact with our website, such as pages visited and time spent on site. This may be collected via tools such as Google Analytics.

3. How We Use Your Data

We use the data we collect to:

• Respond to your enquiries and arrange calls or meetings.
• Communicate with you about our services.
• Improve our website and understand how visitors use it.

We do not use your data for automated decision-making or profiling, and we do not sell your data to third parties.

4. Legal Basis for Processing

We process your personal data on the following legal bases under UK GDPR:

• Legitimate interests — to respond to enquiries and communicate about our services.
• Consent — where you have voluntarily provided your data to book a call or make contact.

5. Data Retention

We retain your personal data only for as long as is necessary to fulfil the purpose for which it was collected. Enquiry data is typically retained for up to 12 months. You may request deletion at any time.

6. Third-Party Services

Our website uses the following third-party services which may process personal data on our behalf:

• Calendly — for scheduling calls. See Calendly’s Privacy Policy.
• Hostinger — our website hosting provider. See Hostinger’s Privacy Policy.

7. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate data.
• Request deletion of your data.
• Object to or restrict how we process your data.
• Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

To exercise any of these rights, please contact us at contact@pgdata.co.uk.

8. Cookies

Our website may use cookies to understand how visitors use the site. You can disable cookies through your browser settings at any time. We do not use cookies for advertising purposes.

9. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date at the top.